George Michaelides has a combined 35 years of experience spanning the discount benefits industry, working in dental practice management and serving as a consultant.
As the original founder of DentalPlans.com in the late ‘90s, George and chosen partners were the first to successfully bring discount dental benefits directly to consumers through the Internet.
The company grew to become the top resource for purchasing dental savings plans online and now markets over 40 plans that can be used at more than 100,000 dentists across the country. In 2012, George and his partners sold the company to a well-respected global private equity firm.
Now, as a co-founder and the CEO of Trias Solutions, George serves as a link between everything outside and inside the organization. He guides the overall vision and strategic direction of the company, its software solutions and the consulting services offered while working directly with clients to help grow their business and the discount benefits industry as a whole.
“Our goal is to provide companies with smart, cost-effective software solutions and digital marketing tools so they can launch and market their plans faster, remove the technology barriers and compliance headaches that often exist, and ultimately, help more consumers save money,” says George. “I’m a firm believer in the value and savings that discount benefits provide consumers. Especially at a time when the cost of supplemental services and out-of-pocket medical expenses continue to reach a new high every year.”
Throughout the course of a career that he has dedicated mostly to the discount benefits industry, George has become known for his emphasis on integrity and building trusted relationships with people. Whether it’s an employee, a friend, a professional contact or a business partner.
George is a lifelong entrepreneur, avid reader and active member of his church. He currently resides in South Florida with his wife while coming back to the greater Chicago area during the warmer seasons to spend more time with their children and grandchildren.